TigerTurf

Let the games begin

Marketing Strategy, Web Site Analysis, Digital Content Marketing, Email Campaigns

TigerTurf are world-wide market leaders in high-quality artificial playing surfaces for sports and grass for commercial and domestic use.

Backstory.

TigerTurf works with professional sports clubs to grassroots level, schools, universities and colleges, hotels, leisure and outdoor businesses across the world. If TigerTurf had supplied the surface at our local five-aside pitch then the skin on our knees would still be in much better shape.

Beautiful playing surfaces are only part of the story. These pioneers of the 3G pitch deliver lush artificial lawns to 1000’s of households and commercial clients too. They also happen to be humble, friendly and supremely enjoyable to work with. The TigerTurf team asked us to bring out our A-game and we enthusiastically rose to the occasion.

Challenge

“Developing an understanding of the audience, the marketplace, trends and defining what was needed in order to not only deliver a good experience when they interact with TigerTurf’s online presence, but create memorable, considered and well executed content.”

- Emma, Client Services Director

 

To take their social media strategy and content creation to the next level. Gain followers, engagement and convert those into enquiries, sales and brand advocates, working to their three key types of consumer.

What we learned.

TigerTurf’s brand values aren’t just for show… they live these ideals in each and every aspect of their organisation. Relaying this to the outside world is not something you can demonstrate by simply creating pretty images in photoshop. The story was there and the proof captured in fact sharing, images and case-studies. If you want to tell an authentic and meaningful story, you need to truly make that story the soul of your organisation.

Ready to do beautiful things together?

Think that our tribe could be a great fit with your tribe? We wanna hear about your next project plans and how we can help.

Let's get it oooooon!